Serena Williams's Simple Skincare Routine and Thick Brow Trick

[gentle upbeat music]

Hey, Vogue, it's Serena Williams.

I'm gonna walk you through my everyday face regime,

including a little makeup, mm.

So I have on my under eye mask on,

I'm just gonna take him off,

'cause Lord knows I need moisture under my eyes.

I hear it's hereditary, so thank you, Mom.

First thing I start out with is a light mask.

It soothes your skin.

So in case you have like inflammation or something,

it like kind of just calms everything down.

Now I'm gonna wash my face. Barbara Sturm is amazing.

I like how she makes things for darker skin tones.

I'll usually do two or three pumps.

I started having a skincare routine

like when I was a teenager

because you know when you're a teenager

you start getting pimples,

so I needed to make sure that my skin was pretty clear.

And I was always in front of a camera

'cause I was always playing tennis

in some stadium somewhere.

In that process, I wanted my skin to be the best

at that time that I could allow it to be.

I actually like to air dry it with my hands. [laughs]

My next thing is EADEM. I use about two.

Actually, I'm gonna use three pumps

'cause I'm gonna put it on my neck as well.

I just put it on my ring finger,

and I apply that lightly under my eyes

because that's a really important area.

Whenever I'm pregnant, my skin gets really dark,

which is cool 'cause I look like I'm tanned at all times,

but my whole body changes colors.

Honestly, I think pregnancy is a beautiful thing

and I love everything that happens to it.

That's a lie. I don't love everything that happens to it.

Who am I kidding? I can't be fake.

I get through it,

and I know that everything goes back to normal

at some point.

La Roche Posay. I like it 'cause it's small.

I can travel with it.

And then obviously, I just dot it under my eyes.

My mom told me ages ago, Always go up on your skin.

I've already told my daughter who's six.

When you're washing your face,

always go on a upwards motion.

I love using this BeautyStat.

I don't know if you know it, but it's really cool.

It's a great moisturizer.

Gonna grab a little bit and just kind of massage it.

I always do also a little massage when I put on my products

just to keep inflammation out.

If you're not taking out time to just do the simple things,

which I know I've honestly haven't had time

to do a lot of stuff, but if I'm not doing that,

then it's like I'm letting myself go,

and I need to like take time for myself.

Let's move on to makeup.

So I'm gonna start out with WYN BEAUTY.

I am going at active 'cause I'm going to be running around.

I don't have time to do like this full on

glamorous carpet look.

So this goes on actually a little lighter

because it has SPF 30 in it.

It totally takes on the color of your skin.

Watch. You can see it live.

It's the tone of what your skin is.

This skin tint was super important for me

to have sunscreen in it

because I never leave my home without sunscreen.

And when I'm playing tennis

or when I was doing that professionally,

it was so important for me to have that.

The shade range goes from darkest to lightest.

Being a person of color founder,

it's so important to do something different

and then to empower so many people that look like you.

I love this L.A. Girl.

A little dab would do you,

but thanks to my mom, I need more than a little dab.

I love color corrector under my eyes

because it makes the concealer go on better.

It makes the concealer lasts longer.

I'm putting some of this skin tint on.

Okay, so now I add my concealer.

This is a Pat McGrath concealer.

There's nothing that Pat makes

that I am not completely obsessed, in love, with.

I think Olympia likes it too.

She actually plays a lot in my makeup.

So what I do is I have these mannequins for my wigs.

She takes the mannequin faces and she just like makes them.

And so my mannequin faces are like just destroyed,

but it's kind of fun.

[gentle upbeat music]

Growing up, it was hard not to notice

that there wasn't a lot of stuff in my shade,

and I've always loved the skin that I have,

and I've always embraced that,

especially like 15 years ago and 10 years ago

when 40 shades didn't exist and none of that was around.

So the next step I'm gonna do is my brows.

I was a stickler about making sure it wasn't dry

because I love my brows.

I know a lot of people are like, They're too thick.

Well, they're my brows. I like them thick.

[gentle upbeat music]

But if you do wanna shape your brows

and they're a little too thick,

I go back to my Pat McGrath concealer.

So I just do like a lighter line beneath.

So I'm contouring my brows,

which I used to do all the time when my brows were thin

to actually make them look and appear thicker,

and now I have to contour them

to make them look and appear thinner.

When I was younger, thin eyebrows were in,

and when I tell you I ruined my brows, I ruined them.

They were so thin, and so I became traumatized,

and I grew them out for a very long time for years

and I never touched them.

So on my social media, I just make it a fun place.

You know, I just try to be myself.

I've been doing obviously a ton of makeup videos

because that's what I love to do.

I've been loving to do makeup for so long,

and for so many years

it's just been like my thing and my vibe.

If you see me like slide off my wig,

just like lean in and just say, I feel you,

'cause you know how it is.

You know how like sometimes

you just need to slide that baby off.

I won't slide it off today though. I'm playing good.

Next I'm gonna do a little contouring.

I love contouring, and I love Fenty, everything Fenty.

[gentle upbeat music]

I've really gotten pretty excited

about using blush on the corners of my cheek

just to bring it up a little bit higher.

In this moment right now, I like to keep my blush high,

which keeps my face happy.

Alright, so I'm gonna move on to mascara.

Somehow we've already won an award for this mascara,

and I'm quite obsessed with it

because it covers each and every single lash,

and it's like each individual lash gets special attention.

I named the product WYN because I was thinking,

What resonates with me most? [laughs] Winning, right?

I'm kidding. I'm kidding.

I am not cocky at all. I promise.

I'm gonna move to highlighter on my cheeks.

I use a highlighter in the same area that I use the blush

'cause it's like having a moment.

I love the name WYN

because winning isn't about just winning championships.

It's about just winning in life.

It could be winning and having a kid.

That's a huge victory.

It could be getting an A in class.

I'm gonna end on lips. I love both of these.

I'm not sure which one to use. I'm gonna go with this one.

So this color is called Advance.

This is also a lip and cheek product,

and a little goes such a long way.

That even may have been too much.

This literally, when I do my makeup like this,

it lasts a whole day.

Like I said, I can make real life runs.

I can go to the grocery store, and go pick my kid up,

I can go to ballet and still look decent.

Yes, I take ballet classes. Thank you very much.

First position. That's that beauty mark.

I'm gonna lock this all in with some setting spray.

Okay, I feel good now. I'm feeling confident.

I feel like winning. I'm gonna go get dressed.

I'm gonna go pick up Olympia.

I might go play with the baby too.

Thank you for joining me. I love you all.

Okay, bye, Vogue.